Walnut Creek Downtown is a Business Improvement District (BID) that promotes the downtown business community through advocacy, beautification, events and marketing. The BID is part of the California Downtown Association and the International Downtown Association where we learn and collaborate with other districts throughout the region, country and world. The WCD staff works with its Board of Directors, City of Walnut Creek and community partners to share with the city’s residents, visitors and hopefully future businesses, all that the downtown has to offer.
The organization’s mission is to work with its members, partners and community to promote and enhance downtown business vitality. We do this in four main areas:
Beautification
Facilitate visual improvements in the downtown including parklets, Mini-Plaza and Murals Project
Advocacy
Provide a unified voice to represent and promote the shared needs and concerns of the downtown.
Marketing
Create, promote, and enhance the downtown experience.
Events
Produce special events to bring more people downtown.
How we operate:
Walnut Creek Downtown is managed by a full-time executive director and staff, along with a board of directors and various committees, the meetings of which are open to the public.
Walnut Creek Downtown is a 501(c)6 non-profit organization.
Executive Team
Board of Directors
The Business Improvement District (BID)
BID BOUNDARIES >>
Our business improvement district boundaries cover Civic Dr. to Newell Dr. and N. Broadway to N. California.
ANNUAL BID REPORT
Every year the Walnut Creek Downtown Association reports on the community impact of our four main pillars: advocacy, beautification, events and marketing. Check out our reports for both the North BID and South BID and see the effect of our organization on the downtown throughout the year.